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You're Needed at the Annual Meeting

Hello hello!

A few weeks ago, the PFC Board of Directors emailed with a sobering update about the state of our co-op after years of competition and road construction related sales declines. Thanks to the many of you that responded with ideas, and kudos, and words of encouragement. It helps so much! PFC is in a good position currently, our amazing team doing great work every day at the store and the market, and your spending at PFC on local, sustainable, delicious food, is the fuel for our fire. 

When you choose PFC, you keep great folks employed, doing gratifying work with local growers and producers that aims to transform our local food system to one that benefits all people, the planet, and the local economy. 

Over the coming months, it's my hope and the goal of our board that we keep this conversation going. We want to know what you want and need from your co-op, from the products you want to see, to the location(s) you want to see them, to the experience you want to have at the market, to the leadership you expect from us as a community-based food systems organization that is made up of YOU and 3400 of your framily (some you've never even met before!). 

The next part of this conversation will happen at the PFC Annual Owner Meetingand we want you to be there for it. Here are the event details:

  • When: Sunday, July 14, 4:30-7pm
  • Where: 507 Harrison Street
  • What: Block Party! We're closing off Willard Street, serving free hot dogs (meat and veggie), setting up a bounce house and other kids activities, and hosting a PFC Talent Show!

We will keep the meeting portion quick and to the point, with the goal to update you and provoke you to think about the future of PFC. There will be a chance to give input, ask questions, and collaboratively imagine possible directions for PFC to go next. Please come. We need your voice.

A few more quickies:

  • Thank you to the more than 180 owners that have voted for the PFC Board of Directors. We need you to vote next! 
  • Thanks to all of you for rounding up last month for the Merze Tate Explorers. Four of the Merze Tate girls were in the store today to pick up the Change for Change check, and they're SO excited for the opportunities the program is affording them! For July, we have the Fresh Food Friends program at KFM. Please round up!
  • If you're interested in lending a hand at the Annual Meeting, we'd love your help. We're looking for volunteers to assist with setup, tear down, and general support during the event. Email Katie for more info.

Alright! Let's do this!

Thanks y'all!



July Change for Change: Find the Fresh Food Friends

July's Change for Change supported Find the Fresh Food Friends. When you rounded up your purchase during July, your change went toward encouraging good nutrition by making fresh food fun through an interactive, interesting scavenger hunt activity for kids of all ages during the Kalamazoo Farmers Market.

By rounding your bill to the nearest dollar, you raised $1,145 for Find the Fresh Food Friends.

It's kind of like “Where’s Waldo?”, only with vegetables and fruit. Families and kids use their keen eyes to spot the Fresh Food Friends. They look for a vegetable or fruit with black-eyed-pea-eyes, and other facial features. Kids and families learn about specific vegetables and deepen relationships with their local growers. Prizes are awarded for found “friends”. “Food Friends” have become popular on social media and are a great way for people to connect with farmers market online.

Find the Fresh Food Friends™ makes market days more interesting to kids of all ages. Young people learn the names of new fruits and vegetables, and create associations with the important people growing food they eat. Fresh Food Friends ™ inspire laughter and are great conversation starters.

How it works:  The Fresh Food Friends crew creates a “fresh food friend” at each grower’s table. Young shoppers then hunt for the food friends on the tables. When they find a Fresh Food Friend, they write down the name of the vegetable or fruit,  the name of the grower, and a caption - what that food friend might be thinking, feeling or saying. They turn in their completed game card for a small prize.

Find the Fresh Food Friends is one of several engaging nutrition education programming options organized and offered by Fresh Food is Fun. For more information on Find the Fresh Food Friends ™, please visit the Fresh Food is Fun website. You can view last season's Fresh Food Friends on Instagram.

2019 PFC Board Elections

It’s Time to Vote for the Board!

One of the fundamentals of the cooperative business structure is One Member, One Vote. A minimum of 10% of the PFC’s owners must vote in order for this election to be valid. While we hope for far more than minimum participation, reaching that 10% goal is vital for the perpetuation of a strong, visionary PFC Board of Directors.

Each year, three of nine board seats go up for election. This year, there are four individuals running. You can find their statements of candidacy on the ballot at the link below. The candidates have included their email addresses in case you'd like to contact them with questions. 

To vote by paper ballot, please download and print the ballot at the link below.

Download a 2019 PFC Board Ballot


You may return your paper ballot to PFC anytime before the Annual Owner Meeting at 5pm on Sunday, July 14. More details about the 2019 Annual Owner Meeting available here.

Connecting Community to Uncommonly Good Food, Annual Meeting 2019 on Sunday, July 14 at 4:30pm

If you voted online using the link emailed to you, please do not vote using the paper ballot. Submitting multiple ballots invalidates your vote. Online voting must be completed by the end of the day July 13.

If you have questions about the board elections or about your ballot, please contact Board Chair Hether Frayer at

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